MKTG 477 - International Marketing

Contains broad information on individual countries. In addition to the usual demographic, economic, geography and government information, it also includes detailed information on business culture, greetings and courtesies, superstitions, stereotypes and much, much more.

Contains broad information on individual countries. In addition to the usual demographic, economic, geography and government information, it also includes detailed information on business culture, greetings and courtesies, superstitions, stereotypes and much, much more.