MGMT 450/451/452 - New Business Ventures research

In-depth market data for retail, wholesale, manufacturing, resource, utilities, and service sectors; also covers demographics and customer characteristics.

(Richard K. Miller and Associates) – An e-book series of individual titles with data on marketing, advertising, customers, and consumers. Topics include B2B, Consumer Behavior, Entertainment, Healthcare Business, Leisure, Restaurants-Food-Beverage, Retail, Sports marketing, Travel & Tourism. Each handbook is comprised of tables and brief summaries covering market forecasts, trends, statistics, and related information.

Offers reports covering consumer goods, business & financial services, travel & leisure, food service, agriculture, manufacturing & construction, materials & chemicals, healthcare & diagnostics, biotechnology, e-commerce & information technology, and education & other public sectors. The reports come from varied publishers and contain balanced quantitative and qualitative analysis with competitive analysis, market trends, demographics, product innovation, buyer behavior and market share.