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MGMT 450/451/452 - New Business Opportunities  

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Last Updated: Aug 21, 2014 URL: http://libguides.csuchico.edu/MGMT450_451 Print Guide RSS Updates

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Market & Industry Research

IBISWorld covers every sector of the economy, plus specialty and emerging industries. It covers market size & structure, product segmation, trends, products, supply chain, economic environment, technology & regulations, competititve landscape, and customer characteristics. Mintel is a fantastic source of analysis for consumer products, "lifestyles" & hobbies, thematic reports, and demographic segments.

  • IBISWorld  
      
    Browse with NAICS codes for Industry/Market Research Reports covering most products & services --- amusement parks, charter fishing, dairy cattle, home building, laudromats, music production, vending machines and more!
  • Mintel market research reports  
      
    Market research reports on consumer products and services. Use the "Lifestyles" section for target marketing and customer segmentation
  • Mergent Online Industry Reports
    Research reports about large industries with public companies.

Other sources for industry / market info

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